King Canute is alive and tweeting...and he works at Sky News
The good old days of strong and exclusive reader loyalty are over, for better or for worse. By Axel Bruns.
The release of Sky News UK’s Twitter guidelines for its journalists – or rather, the Guardian’s not entirely disinterested commentary on those guidelines – has caused a bit of a stir across social media networks. The guidelines demonstrate that, two decades into the internet age, news organisations continue to have trouble coming to terms with the online world.